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Destination Overview

Centrally located in the U.S., Frisco is just 25 minutes north of downtown Dallas, and a convenient 25-minute drive from both Dallas-Fort Worth International Airport and Dallas Love Field Airport.

Discover Frisco

From shopping to sports, art, and history, there are a variety of experiences you can enjoy when visiting Frisco.

Home to multiple professional sports organizations, including the Dallas Cowboys, FC Dallas, Frisco RoughRiders, and home of PGA of America, Frisco is Sports City USA, and the ultimate sports destination.

Love to shop and dine? Frisco features more than 9 million square feet of retail and over 400 restaurants to choose from. When it comes to arts and culture, Frisco offers a growing public art trail, as well as the Texas Sculpture Garden, and a growing museum district that includes the Museum of the American Railroad, the National Videogame Museum, the Frisco Heritage Museum, and the National Soccer Hall of Fame.

With 28 hotel options, including full-service hotel properties like Omni PGA Frisco Resort, Embassy Suites Hotel & Conference Center, Omni Frisco Hotel at The Star, The Westin Stonebriar Golf Resort & Spa, HALL Park Hotel, and Hyatt Regency Frisco, there are plenty of options to accommodate everything from meetings to weekend getaways.

By the Numbers

City Stats

The City of Frisco incorporated in 1904 and covers 69.1 square miles. Visit Frisco, the Frisco Convention & Visitors Bureau, was founded in 2003.
As of 2024, Frisco's population was 237,324. See below for population growth by year.

Go to City of Frisco Site

Take the Pitch

Story Ideas

From must-see attractions and historical heritage, to the one-of-a-kind sports fan and delectable dining experiences, Frisco offers an array of opportunities to write, post, blog, or talk about.

Experience Sports City USA

Whether you’re into football, soccer, baseball, basketball, badminton, golf, or hockey, Frisco is the ultimate sports fan destination. See where the Dallas Cowboys practice and tour the home of “America’s Team” at The Star. Relive some of soccer’s greatest moments and see the U.S. Women’s FIFA World Cup Trophies on display at the National Soccer Hall of Fame.
Master your swing and play where the pros play at PGA Frisco. With so many ways to play, you can surely fill your time with experiencing your favorite sports in Frisco.

Hole In One

PGA Frisco is just one part of a 660-acre, mixed-use development centered around two 18-hole championship golf courses and the 500-room Omni PGA Frisco Resort where companies, hotel guests, and the public can host a golf tournament on the Fields Ranch East and Fields Ranch West championship golf courses.

The Westin Dallas Stonebriar Golf Resort & Spa features a full 18-hole golf course and is also home to a Topgolf Swing Suite, a one-of-a-kind golf simulator experience.

Family Fun

Make plans to float the lazy river and see a Frisco RoughRiders game at the same time at Riders Field! Fly to new heights at iFly Indoor Skydiving. Looking for a nostalgic experience? Be sure to visit the National Videogame Museum, featuring more than 100,000 artifacts on display and available for play. Fun and education collide at KidZania, a progressive role-play experience for kids, and the first of its kind in America.

Shopper’s Paradise

With more than 9 million square feet of retail space throughout the city, Frisco has no shortage of unique finds. From Stonebriar Centre, IKEA, Frisco Rail District, and the Centre at Preston Ridge, there is always a deal, sale, or one-of-a-kind find in Frisco.

Foodie Finds

All great vacations include good food. Luckily, Frisco offers a variety of cuisines to make for one successful culinary adventure. From the shareable steak boards at Dee Lincoln Prime, legit BBQ from Ice House at PGA Frisco or Hutchin's BBQ, to the cotton candy-topped flapjacks at The Aussie Grind, or snow cones from the Frisco Snow Cone Lady, there truly is something for everyone, even your picky eater.

Arts & Culture

Frisco boasts a growing arts and culture community. Frisco features museums including the Museum of the American Railroad, TrainTopia, National Videogame Museum, Frisco Heritage Museum, and Sci-Tech Discovery Center. When it comes to art, Frisco is not lacking in opportunities to divulge in an art-filled experience, like the new Kaleidoscope Park where visitors of all ages can explore the innovative, creative spaces. Home to more than 120 pieces of publicly accessible art, including the largest outdoor sculpture collection in the state, you could spend days in Frisco and not see the same piece twice. From must-see attractions and historical heritage, to the one-of-a-kind sports fan and delectable dining experiences, Frisco offers an array of opportunities to write, post, blog, or talk about.

Hyatt Regency Frisco

Hotels & Meeting Space

Frisco has 28 hotels currently open, plus one currently under construction. There are 4,635 total hotel rooms, and 440,749 total square feet of hotel meeting space.

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